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93. Predictions about the future of ecommerce in 2026

15 January 2026 · 01:13:12 · Audio in Swedish

What did we think would shape ecommerce in 2026?

TikTok Shop, product data, marketplaces, returns and macroeconomics are on the list as Fedja and Jacob make their forecasts for 2026. Listen to the assumptions from the start of the year and compare them with what developed afterwards.

Why listen

Predictions about TikTok Shop, product data and marketplaces to compare with subsequent developments.