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68. What effective creative takes, and what happens without cybersecurity

19 June 2025 · 01:20:00 · Audio in Swedish

Who is responsible when the team runs out of capacity or an account’s security fails?

Security incidents and two-factor authentication sit alongside creative strategies and the challenges of growing teams. Fedja and Jacob discuss responsibility, capacity and how to assess advertising’s contribution to the business.

Why listen

Security procedures, capacity, responsibilities and assessing advertising’s contribution.