All episodesNOLL TILL 100 / #63

63. Lessons from Västerbottenssåpa’s growth journey

15 May 2025 · 00:49:57 · Audio in Swedish

What can other ecommerce businesses learn from Såpa’s journey?

Fedja and Jacob follow up on Västerbottenssåpa’s digital growth and new initiatives in spring 2025. A substantial part of the episode also covers US tariff policy and how it could affect Swedish brands.

Why listen

Digital growth and the work behind Västerbottenssåpa’s development.