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61. A debut on Framgångspodden, and Meta certification

1 May 2025 · 01:13:21 · Audio in Swedish

What can media buyers learn from Meta’s training, and how should they use that knowledge?

Fedja talks about Framgångspodden and Jacob about Meta’s training for media buyers. They also discuss Microsoft Ads, signs of AI-assisted commerce and how Google’s AI answers could affect traffic to a store, based on developments in spring 2025.

Why listen

Meta’s media buyer training, Microsoft Ads and how AI-assisted purchases could affect retail.