58. Meta masterclass: creative testing, content and hooks that sell
10 April 2025 · 01:05:06 · Audio in Swedish
What are you testing with the next piece of creative, and how will you judge the answer?
An extended discussion of Meta advertising, focusing on structure, creative tests and hooks. Fedja and Jacob explain how they work with content and which openings can give viewers a reason to stop.
Why listen
An extended Meta discussion of creative testing, content and hooks designed to catch the customer’s attention.