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52. D-Congress 2025, and how to go viral on TikTok

27 February 2025 · 01:05:11 · Audio in Swedish

Viral reach is tempting. What can you actually influence?

Ahead of D-Congress 2025, Fedja and Jacob discuss their expectations for the event and the state of retail. They also examine TikTok’s published account of how content goes viral and the opportunities in live shopping.

Why listen

TikTok, D-Congress and developments in the ecommerce industry.