40. Make the most of Black Week before it is too late
14 November 2024 · 01:03:08 · Audio in Swedish
The offer, media buying and customer emails: what can you still adjust before Black Week?
With Black Week 2024 approaching, Fedja and Jacob review what can still be adjusted: offers, channel budgets, campaign structure and CRM. They also discuss when last year’s lessons are more useful than starting a new test in the middle of the campaign.
Why listen
Final adjustments to consider before Black Week, with profitability during the period in mind.