28. Our Amazon strategy, and will Shopify disappear?
30 May 2024 · 00:34:06 · Audio in Swedish
Where does Amazon fit into your brand’s strategy?
Why are some brands absent from Amazon? Fedja and Jacob discuss Juniper, Västerbottenssåpa and Mockberg’s move into Germany. They also examine how search and discovery differ between Amazon in Sweden and the US.
Why listen
Juniper, Såpa and Mockberg offer different starting points for a discussion of Amazon and choosing markets.